Introducing electronic trading to the corporate bond culture is not easy. Fintech initiatives have been trying to crack this egg for 20 years, each promoting the theory that enhanced transparency via electronic trading leads to enhanced corporate bond market liquidity, and ultimately, a robust marketplace for institutional traders to traffic corporate debt and/or via the classic inter-dealer broker business model.
So far, MarketAxxes, which launched in the late ’90s and is best known for bringing small size trades together (under $2mil notional) is one of few that have been able to survive. That said, electronifying the corporate bond market has witnessed several start-up cycles during the past two decades; this current decade counts more than one dozen initiatives; well, that count is “less one” when considering the following news from Finextra.com:
Bondcube, an electronic trading platform for corporate debt, has filed for liquidation just three months after going live.